Volvo Buses


Volvo’s new Soft Products Development Manager excited by role

“There is a real opportunity for Volvo Bus to make a significant difference for operators,” explained new Volvo Bus Soft Products Development Manager, Martin McEntee, following his recent appointment.

“I want to help to grow our Aftermarket services,” explained Martin, “There really is a tremendous opportunity to provide operators with workable business solutions that make a real difference to their bottom-line.”

Reporting to Aftermarket Director, Andy Kunze, Martin joins Volvo Bus with a proven track record in Aftermarket services and is supported in his new role by the existing and well established Volvo Bus Soft Products team.

“The existing Aftermarket team have been here for many years,” continued Martin. “That’s an absolutely vital asset for me coming into the business as it gives me so much experience to draw and rely upon.”

Martin’s early career was spent at Yanmar Diesel before moving to Mitsubishi Caterpillar Forklift in 2002. While in a role as Product Support Consultant he had key responsibilities in the UK, Scandinavia, Russia, the Middle East and in Africa.

In 2004 Martin took on a role in Sales Management covering the UK & Ireland, as well as Spain. After three years away from the industry, Martin jumped at the opportunity to join the Volvo Bus Aftermarket team. 

“When a company with brand equity, as strong and wide reaching as Volvo, shows an interest, you simply don’t say no. The values the company prides itself upon, such as safety, quality, customer services and environmental care are also key attributes that makes it a great company to work for.

“It just seemed like an ideal fit,” he continued. “There is so much development going on at the moment across the industry and obviously with the launch of the new Volvo Euro 6 product range, it’s an extremely exciting time to be joining Volvo Bus.”

Martin enjoyed a whirlwind start to his Volvo Bus career with the Coach & Bus Live event taking place shortly after his arrival, something which he explains was actually an ideal introduction.

“I got to meet so many people in a short space of time. In normal circumstances it may have taken a few months to meet that many of my new colleagues and also some of the operators, but attending the NEC event gave me a great base to build from.”

“The key over the next weeks and months is for me to get out and see all of the dealerships. From there I can start to implement some of the plans we have to progress our Aftermarket services. We want to work alongside the operators to help them achieve greater return on their investment.”

Away from the working environment, Scottish born Martin spends his time with his family including his wife, two daughters and a son in their hometown of Lichfield in Staffordshire. He is a keen sports enthusiast with a love of Football, Rugby and a game of Golf.


22 October 2013

Caption for image:
Martin McEntee appointed Volvo Bus UK & Ireland Soft Products Development Manager